Double-sided exhibition stands - types

Double-sided exhibition stands are a popular advertising solution for organizing space at exhibitions. Their special feature is that the exposition is accessible to the audience simultaneously from both sides. These stands offer two work platforms in one space - you can save a lot of space. ⁠

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What is it 
Double—sided exhibition stands are advertising structures that you can use to place ads on both sides. This way you increase the viewing angle, which means that the desired effect from advertising increases significantly. 
Such stands are often used at exhibitions, fairs and presentations, where a large area is important in order to cover as much of the overview as possible. 
Features of double-sided stands:
availability: These are open-type stands, meaning visitors can approach and inspect the goods from all directions.;
efficient use of space: two facades allow you to double the useful area of the stand without increasing its dimensions;
Interesting design: they will be a cool addition to any event.;
cost-effective: the complete set of double-sided stands will cost you at a favorable price, and this is taking into account its high functionality.
Advantages of double-sided stands
There are several good bonuses here.:
increased visibility and number of contacts with visitors;
maximum area utilization due to the double front;
it is extremely easy to manage the exhibition area and goods;
improved design and pleasant atmosphere of the exhibition: guests will definitely appreciate your stand.
So, two—sided exhibition stands are a modern and economically viable way to draw attention to a brand and present products beautifully. 
Varieties 
Let's list the types of structures. 
Island stands
Such structures are located separately from other structures, while they remain open on all four sides. Designed for companies that want to attract maximum public attention and showcase your products to a wide audience. Island stands are especially popular at major exhibitions.
Corner stands
This type of stand is located in the corner of the room, it is open from three sides. This is a good compromise between an island stand and a one-sided stand - it offers a large space for displaying products.
Lines of stands
These stands are located along one wall of the hall and open from opposite sides. This arrangement significantly saves your space: there is a lot of space. 
Hemispherical stands
These constructions occupy half of the circle. They provide access to the exhibition from two sides. Hemispherical stands look extremely unusual and innovative. Most often, large products or equipment are placed on such stands.
Geometric stands
Geometric shapes such as triangles, rhombuses, and hexagons add dynamics to the space. They also allow you to place goods in a standard way, not like everyone else's. These stands are interesting from the point of view of design - this is a real field for imagination. 
Outdoor pavilions
The stands are large rooms, partially open from above and accessible from two sides. Pavilion stands are useful for large-scale presentations and events such as symposiums or conferences.
How to choose a suitable stand?
Remember that a well-chosen double-sided stand attracts a lot of attention. When choosing it, follow these tips:
Define the goal - why do you need an advertising stand? Do you want to attract attention, talk about a product or service, make deals or attract investments? By answering these questions, you will be able to understand exactly which stand you need: small and concise or large and bright. 
The location of the stand. This is another component of success. If the stand is located in a corner or closer to the center of the hall, then preference should be given to stands that provide maximum visibility from different sides. More complex and multifaceted designs are suitable for central positions.
The material of the stand determines its appearance and duration of operation. Choose materials that match the characteristics and image of your company. Basic materials:
The stand area depends on the number of products that are planned to be placed and the planned number of employees. Large stands provide more room for maneuver, while small stands require more precise space planning.
Stand design. It should create harmony with the overall brand style and evoke positive emotions among visitors. The color scheme, photos, illustrations, and texts should all be visually beautiful. 
Pay attention to the functionality of the stand. Do you need shelves, cabinets, lighting, and technical outlets? It is better to make a list of necessary elements in advance and make sure that they are in the selected model.
Calculate your finances in advance. Remember that the proper implementation of an idea requires additional investments, but in the end, of course, it will pay off with a large number of transactions.
Conclusion 
When choosing a two-sided booth, always consider your target audience, as well as the purpose of your participation in the event. A well-designed stand will be a key step towards success. 
Contact us to develop a unique, customized advertising booth project. We have been specializing in advertising designs for over 15 years. We combine the latest technologies and high professionalism.